A guide to paper packaging: choosing what fits your product and its use
Paper packaging is widely used for consumer goods, food, beverages and many other products because it is safe, recyclable and prints beautifully. This guide summarizes the key factors to consider before production, so you get packaging suited to your product and real-world use.
Paper types used for packaging
Kraft paper is strong and suits boxes that carry weight. Coated paper prints sharp, vivid color and suits premium looks. Solid Bleached Sulfate (SBS) has a clean white surface popular for food and cosmetics. Corrugated board suits shipping because it absorbs impact. The paper type and weight should follow the product's weight and use.
Box structure and folding styles
Folding cartons are common because they assemble and store easily. Tuck-end boxes suit general products. Carriers with locking slots hold products in place during transport. A good structure balances strength, usability and production cost.
Color and print
Packaging print often uses CMYK for photos and gradients, and Pantone for precise brand colors. Color in the final print depends on paper type, ink and viewing light. Reviewing color samples together before production helps the result match expectations and stay consistent across reprint runs.
Finishing techniques and pre-production steps
Finishing such as varnishing, embossing and foil stamping adds value and identity. Before production, prepare artwork files correctly, set quantity, size and versions clearly, and review a physical proof before the run, to reduce risk and keep production smooth.
Why print color differs from screen color
Understand the factors that affect print color and how to keep it consistent.
Kraft paper vs coated paper: what's the difference
A summary of the properties and uses of two popular paper packaging materials.
Packaging finishing techniques worth knowing
Popular finishing techniques and what to consider before choosing them.
Ready to start your packaging project?
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